Add Yahoo as a preferred source to see more of our stories on Google. Now, the popular Japanese candy brand Hi-Chew has taken the American candy market by storm thanks to its chewy texture and ...

Almost 50 years after it was first created, the Japanese candy brand Hi-Chew just introduced a new mascot—and it’s just as chewy-looking and lovable as the real, sweet-tooth-curing thing. The new ...

Hi-Chew is ready to conjure up a big debate this spooky season–and it has nothing to do with the early release of its Halloween exclusives. This season, the iconic candy brand is offering fans a brand ...

IRVINE, Calif., Feb. 4, 2025 /PRNewswire/ — Today, HI-CHEW ®, the immensely fruity, intensely chewy candy, unveils its engaging new digital commercial, Worlds of Flavor. This nationwide campaign takes ...

Building on Hi-Chew's successful Fortnite integration last year, this new collaboration is again powered by Super League (Nasdaq: SLE), a global leader in delivering immersive experiences across the ...

One of Japan’s oldest candy companies, with its U.S. base in Irvine, plans to more than double domestic sales in the next seven years with new product offerings and further efforts to expand ...

Menchie’s Frozen Yogurt is kicking off June’s National Candy Month with a sweet collab to attract yogurt and candy lovers alike. The approximately 540-unit yogurt chain has joined with Japanese candy ...

HI-CHEW announced a new immersive integration with game Fortnite. Building on HI-CHEW’s Fortnite integration last year, this new collaboration is again powered by Super League. HI-CHEW branded ...

From plush bags, bucket hats, to collectible pins and more — available now exclusively on TikTok Shop, while supplies last! IRVINE, Calif., Sept. 18, 2025 /PRNewswire/ -- HI-CHEW®, the immensely ...

With summer in full swing, you are most likely seeking out new ways to keep cool. While lounging by the pool or taking a trip to the beach are always solid options to stay comfortable during the ...

The brand’s latest commercial dares audiences to explore the uniquely different, fruity, juicy, chewy candy like never before. IRVINE, Calif., Feb. 4, 2025 /PRNewswire/ — Today, HI-CHEW ®, the ...

Chewy candy has been a staple in American culture for centuries. One of the earliest examples is Good & Plenty, a sweet licorice surrounded by a hard candy shell, which debuted in 1893. Nearly every ...